Following the recently launched FT-86 app by Toyota, Volkswagen of Canada has also released its own interactive app to promote the new 2012 Beetle named "VWJuicedUp".
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However, this time, the Japanese powerplant was mounted behind the front seats of the classic Beetle with power being directed to the rear wheels only through a modified version of the Mitsubishi coupe's gearbox.
The VW 1302 GTO was built in Norway and it appears to be an ongoing project. You can get a taste of what it looks and sounds like in the videos below.
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What we can tell you is that we see is a sliver Polo 5d parked in what is probably a dealership (or perhaps a rental car office) seemingly somewhere in Europe and then, all of a sudden; the Polo begins to roll out the shop.
The German supermini drives through the entrance and falls down onto a busy road full of cars, and then, as if Chuck Norris a guardian angel was looking over the shoulders of anyone involved in this clip, the car goes straight through the traffic without causing any trouble.
Following up on its mini Darth Vader parody, das Germans have now joined forces with FX and its sitcom, "The League", for a sketch-like ad called "Win At All Costs: Naked Truth".
The spot, which is more than two minutes long, shows Stephen Rannazzisi as Kevin and Katie Aselton as Jenny playing out a humorous sketch about winning and losing bets. Hit the jump to check it out.
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One of the more popular options for those looking to build a sleeper is the original Volkswagen Beetle, which is factory form is a total buzz killer. The owner of this modified Bug tried to keep the looks of the car as close to stock as possible, but underneath, it's a completely different story.
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LEGO's latest creation is harking back to that time. No, not the Woodstock festival or the anti-Vietnam riots, but the iconic 1962 VW T1 Camper, also nostalgically known as the “hippie van”.
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But now the tables have turned, and in a big way: at the recent Frankfurt Motor Show we saw none other than VW CEO, Martin Winterkorn himself, examine Hyundai’s newest C-segment hatchback, the i30.
And boy was he impressed with the i30’s quality…But at the same time, he seemed to be frustrated by the work his own staff is doing in VW Group models. “I hear nothing!” Winterkorn said about the absence of any rattles while adjusting the steering wheel. “How did they do it?," he continued.
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In the early hours of the morning, the German company's marketing team covered a line of cars in textiles featuring a life-size print of the new Up!.
You can watch the video right after the break.
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The setup is fairly futuristic with the owner of the 21st century Beetle fiddling around with a virtual configurator that features a laser-like interface to build the car of his dreams.
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In an attempt to sell more Zubehör (accessories) to its international customer base, Volkswagen’s German arm created a web campaign based around the concept of “Business class for all”.
The TV ad, which you can watch in full below, features a woman dressed in 1960s air hostess stewardess flight attendant attire and a host of accessories now available for the 2012 Volkswagen Passat.
The TV ad was created to show off the SUV’s hands free park assist system. Being that the whole point of this commercial is the element of surprise, we won’t spoil the ending by telling you what happens. Enjoy the clip after the break,
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After driving the Mercedes-Benz SLS AMG E-Cell, which won’t enter production for another two years, and the new SLS Roadster wasn’t enough, Leno was also invited to VW’s headquarters at Wolfsburg to try out the new Beetle.
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In this video, we see the driver of Volkswagen Caddy small van getting off the road to use a knoll as a lifting ramp… Do we need to say more? Watch the clip for yourself after the break (for a better viewing experience we propose playing both videos at the same time).
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However, the star of the show was, of course, “The Force”, Volkswagen’s extremely successful TV ad that features a Lilliputian Darth Vader wannabe and the new Passat. This ad alone, which has been watched by over 40 million viewers on Youtube, won three awards, two Gold and one Bronze.
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Greenpeace went ahead with the attack to draw attention to its concerns over the German company’s ecological record.
The environmental activist group claims that the car giant is “spending millions of Euros every year funding lobby groups who are trying to stop Europe increasing its commitment to greenhouse gas reductions from 20% to 30% by 2020” and calls Volkswagen to turn away from the Dark Side.
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Volkswagen is one of the many automakers that has adopted this strategy spending millions of dollars each year to place its products not only in movies but in music videos as well. One of our eagle-eyed readers, Dallas Howell, noticed the product placement of the 2012 Volkswagen Beetle in Britney Spears’ brand-new, paparazzi-bashing "I Wanna Go" music video.
The video shows the blue Ferrari 456 after the driver lost control of the car as it heads slideways towards an oncoming Volkswagen Gol hatchback. The impact, as you can see for yourself in the security footage, is severe. Both drivers were taken to the hospital with serious but non-life-threatening injuries.
Although we could not confirm this, media reports from the country citing police sources state that the driver was not the owner of the car but a dealer employee who was taking the Italian supercar for its technical inspection.
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The VW dealer has published a series of intentionally cheap and corny commercials starring one of the company’s salesmen, Nick Pontarelli. In two of the videos, Pontarelli abuses a Volkswagen Golf GTI and a Jetta by forcefully shutting and climbing onto the doors to prove the cars' ‘German’ strength and quality. His final statement is “try that with a Hyundai or a Honda”. Watch the clips after the break.
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The result is...interesting, I guess. I’m not really in much of a position to judge beatboxing, so it’s hard to tell if this is good or merely average. You can check out the full ad below and an additional clip of Ng “rehearsing” while being driven about in the Veedub. Oh, and don’t forget to leave a comment in the section below.
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Fast forward to today, the German have already unwrapped the third generation Beetle at the 2011 New York and Shanghai motor shows in April, so it’s time for Volkswagen to create some buzz around the car with the release of a video showing Oprah handing the keys to one of the lucky audience members. You can watch it right after the jump.
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