Proton Refutes Reports that it will sell Lotus to Genii Capital

Proton, the Malaysian owner of Lotus, released a statement where it dismisses reports that appeared in several media outlets and which said that it is planning to sell a stake of the British sports car manufacturer.

Here’s what the company stated: "The alleged moves between Group Lotus and Genii Capital are untrue and the reports are highly speculative in nature. Proton’s relationship with Group Lotus is as good as it has ever been.”

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Lotus Wants to Make the World Notice its Cars to Increase Disheartening Sales

Lotus is a brand with a long and distinguished history – yet that's not enough if your present situation is dire. In the first eight months of the year, Lotus sales were merely a blip in the UK sales chart as only 272 cars were delivered, a 24% decrease to the already depressing 358 units of the same period in 2010.

Karl Heinz Kalbfell, who used to work for BMW, was brought in last year in an effort to increase sales. He says that the reason Lotus can’t sell more cars is that the public isn’t aware of the company's products.

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Lotus Aims to Better Ferrari’s 458 Italia and McLaren’s MP4-12C with New Esprit

Lotus has lofty aspirations for its all-new supercar, the Esprit, which was presented as a concept at last year’s Paris motor show along with four other concepts. According to the company’s CEO, Dany Bahar, the new supercar will be launched in 2013 and will offer a “more authentic driving experience than both the Ferrari 458 Italia and the McLaren MP4-12C”.

Bahar revealed that development of the the new Esprit is already under way, with prototypes up and running.

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New Photo Gallery of Lotus' Future Sports Car Lineup

You may have to ask a second time for their name and you probably need to take more than a couple of looks to tell them apart, but that doesn't mean we're not impressed by the next generation of Lotus sports cars.

Unveiled for the first time as concept studies at the Paris Motor Show in October, with the North American debut taking place at the Los Angeles Auto Show in November, the new Elise, Esprit, Elite, Elan are a wild bunch. And while we don't have anything new to add about the four sports coupes, Lotus has unleashed a beautiful photo gallery shot in Hollywood, which you can enjoy in high-resolution quality right after the jump.

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Lotus Metamorphosis: An artistic take on the firm's future models [with Video]

To show that the brand is going through a metamorphosis after the presentation of five new models at the Paris Show, Lotus has joined forces with award winning French artist Gérard Rancinan to create seven artistic images that will be showcased alongside a new book by French writer, Caroline Gaudriault, at a special event in Los Angeles on Friday, November 12.

As you may have guessed, the collection of photos is called "Metamorphosis" and the focus is on the five new Lotus models that made the trip to this year's Paris Motor Show: the Esprit, Elan, Elite, Elise and Eterne, plus two extra large montages.

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