Ads 468x60px

Showing posts with label Subaru Legacy. Show all posts
Showing posts with label Subaru Legacy. Show all posts

Thursday, May 19, 2011

Subaru Targets Young Asian American Buyers with New Sweet Tomorrow Campaign


Subaru’s American division is taking audience segmentation a step further with the release of a new advertising campaign for the 2011 Legacy that specifically targets the Chinese-American market. The campaign has been produced in Cantonese, Mandarin and English, and can be seen across a wide variety of media placements including TV, print, online and out-of-home running.

The television spot is called “Sweet Tomorrow” and it shows a young Chinese American couple preparing for the birth of their first child. The advert is scheduled to air through October 2011.

Read more »

Thursday, January 21, 2010

Subaru to Start Selling Cars in South Korea


Even though Kia and Hyundai are present in most countries around the world, you'll be surprised of the number of automakers that are absent from the South Korean market for one reason (import taxes) or another (legislation).

Subaru is one of them, but that's going to change soon as the Japanese automaker announced today that it is joining Toyota in South Korea's recovering market for imported cars. The company said that that sales of Subaru-brand vehicles will start from April in the country working through its local distributor, Subaru Korea Co., Ltd.

The automaker's range will initially comprise of the Legacy, Outback and Forester. Unfortunately for Subaru fans in South Korea, the Impreza series, and by that, we actually mean the WRX and STI, won't be offered.

Subaru's newly formed Korean division said that it has set an initial sales target of a mere 600 units in the first year but aims to increase that number to 3,000 units by 2015.

The company stated that it is the process of developing its own dealer network and is planning to open Subaru outlets first in Seoul and Pusan and then to other metropolitan areas in South Korea.






Tuesday, December 16, 2008

Subaru to Unveil Legacy Concept at 2009 Detroit Show

Well it looks like Subaru won't be giving us a glimpse of its highly anticipated Toyota co-developed RWD compact coupe the Detroit auto show in January. Instead, the Japanese carmaker will perform the global debut of the Legacy Concept that showcases the styling direction of the next generation Legacy sedan that is expected to arrive in U.S. dealerships in the first quarter of 2010.

The teaser image doesn't tell us much other than that the Legacy Concept will boast a more aggressively styled front fascia and flared wheel arches. As for the interior, Subaru claims that "it embodies modern, high-tech architecture while delivering a comfortable environment for occupants". Subaru Spartan press release also informs us that the concept car will be powered by a 3.6-liter Horizontally-Opposed Boxer engine and that it will feature the firm's Symmetrical All-Wheel Drive system.

Thursday, October 30, 2008

Subaru Launches Limited Edition Legacy Premium in Japan

Subaru Legacy PremiumAnother day, another special edition model from Subaru. This time the Japanese firm turned its attention on the Legacy sedan (2.0 GT and 2.5i) and Legacy Outback (2.5i and 2.5XT) that are offered in Japan in a new limited production version called “Premium”. Despite the snazzy name, there’s not much going on here other than the addition of newly designed alloy wheels, a two-tone leather interior with contrasting stitching on the seats and aluminum trimming. The Legacy Premium Edition models will be offered exclusively in Japan. -Continued

Subaru Legacy Premium
Subaru Legacy Premium
Subaru Legacy Premium
Subaru Legacy Premium
Subaru Legacy Premium
Subaru Legacy Premium
Subaru Legacy Premium
Subaru Legacy Premium

Tuesday, January 9, 2007

Detroit Auto Show: 2008 Subaru Legacy & Outback


Time to catch up on all those Detroit presentations we left aside in favor of the “big shot” debuts. Starting off with the 2008 Subaru Legacy & Outback models, both receive a minor aesthetic facelift that includes an enlarged grille and revised head / tail-lamps. The Legacy also gets a pair of newly designed bumpers. But the most important news here is the introduction of the Legacy 3.0 R Limited, the first-ever 6-cylinder Legacy model for the North American market.-Continued: Click “Read More…” below to see the official press release and a high-res gallery

PRESS RELEASE: The 2008 Legacy and Outback model lines are each distinguished by revised styling for 2008, featuring new grille with chrome crossbars and a central Subaru logo that represents the company’s aeronautical heritage. The new 2008 Subaru Legacy features all-new front sheet metal with a larger grille opening, new front and rear bumper fascias, and new headlights and taillights. The new front and rear bumpers feature reduced overhangs for a sportier and more contemporary appearance.

For 2008, the Subaru Outback also debuts new front sheet metal, but features a larger and more upright grille for a bolder appearance. Combined with the new grille and front fascia, the re-designed fenders and hood deliver a more rugged look. The Outback also features unique fog lights and new wheels for the XT and six-cylinder models.


Inside
, Legacy and Outback models gain a redesigned instrument panel and revised interior fabrics. A telescopic steering column and a new integrated ignition key/remote entry unit are now standard. Distinctive electroluminescent gauges, formerly featured only on the turbo Legacy and Outback models, will now be on the 6-cylinder models for 2008. On the premium models, a redesigned steering wheel offers additional controls, including the audio system, cruise control, the multi-information display and separate SI-DRIVE controls.

For 2008, the advanced Vehicle Dynamics Control (VDC) stability and traction system will be offered in more Legacy and Outback models, and the Tire Pressure Monitoring System (TPMS) is now standard on all Legacy and Outback models.

Legacy 3.0 R Limited: The Complete Grand Touring Sedan: The 2008 Legacy 3.0 R Limited Sedan takes its place above the 2.5 GT spec.B model as the model line’s performance/luxury flagship sedan. The new 6-cylinder 3.0 R Limited, with a 245-hp 6-cylinder Boxer engine, shares a similar Bilstein Sport Suspension, but with different components and tuning. Overall, the Legacy 3.0 R Limited is designed to provide the refined, sophisticated, and exciting performance typically expected from premium European All-Wheel Drive sedans.

The Legacy 2.5 GT spec.B, equipped exclusively with a 6-speed manual transmission, will continue to emphasize exciting turbo performance, with blistering acceleration (0-60 mph in less than six seconds) and maximum driver involvement. Both of these high-performance models features 18-inch alloy wheels, each model distinguished by its own wheel design.

New Paddle-Shift Transmission: In the turbo and 6-cylinder Legacy and Outback models equipped with the 5-speed automatic transmission (standard on 6-cylinder models), new steering wheel paddle shifters add a new dimension of driver involvement. The driver will be able to manually control gearshifts by using either the console shift or the paddle shifters. Adding to the driving excitement with this transmission is a new “downshift blipping control” that gives the rev-matching behavior of an expertly shifted manual transmission. This transmission also features improved shift quality and performance for 2008.

SI-DRIVE: Three Levels of Performance in One Car: The 2008 Legacy 3.0 R Limited shares its 3.0-liter DOHC 6-cylinder Boxer engine with the Outback 3.0 R L.L.Bean Edition. This smooth powerplant produces 245 horsepower at 6,600 rpm and 215 lb.-ft. of torque at 4,200 rpm. The Active Valve Control System (AVCS) variable valve timing system, in concert with Active Valve Lift System (AVLS) technology, helps optimize power at all engine speeds.

In the 2008 Legacy 3.0 R Limited and 6-cylinder Outback models, the driver will enjoy exercising more control over this turbine-smooth engine with the SI-DRIVE system. SI-DRIVE, which was first introduced for the 2007 model-year Legacy and Outback turbo models, allows the driver to maximize engine performance, control and efficiency by choosing from among three selectable modes – “Intelligent,” “Sport” and “Sport Sharp.” The driver selects the performance mode by using a rotary dial on the center console or, newly added for 2008, a button on the steering wheel.


SI-DRIVE enables three distinctively different modes of vehicle performance characteristics by regulating the engine control unit (ECU) – as well as the transmission control unit in the automatic transmission models – and by fine-tuning the electronically controlled throttle. With “Intelligent” mode selected, the system reduces engine torque and maximum power and switches to a more relaxed throttle response curve and is an excellent choice for smoother response while commuting in traffic congestion, for example, where it can also help boost fuel efficiency by up to 10 percent. In addition, “Intelligent” mode’s more relaxed responses and lower torque output make it an ideal complement to the low-traction-surface driving capability provided by the Subaru Symmetrical All-Wheel Drive System.

The SI-DRIVE system’s “Sport” mode yields quick throttle responses and powerful, linear acceleration. In “Sport Sharp” mode, the SI-DRIVE system modifies the engine’s electronic throttle mapping to deliver quickest throttle response and more power earlier. Delivering maximum driving enjoyment, “Sport Sharp” mode is ideal for tackling twisty roads and for confidently merging or overtaking other vehicles on the highway.

With the 5-speed automatic transmission (standard on 6-cyl. models), SI-DRIVE affects the transmission’s shift patterns with the performance mode selected and holds each gear longer, through the rpm range and downshift quicker under hard acceleration, making it an ideal performance partner for the new paddle-shift automatic transmission.

The SI-DRIVE system includes instrument panel displays that allow the driver to monitor performance. The multi-information display located in the tachometer face – in addition to providing trip computer functions – denotes the selected SI-DRIVE mode and provides an active torque curve display. When “Intelligent” mode is selected, an “ECO” gauge encourages efficient driving habits, and in vehicles with a manual transmission, a shift-up indicator blinks to signal the optimal shift point for maximum fuel efficiency.
Bilstein Sport Suspension

The Bilstein Sport Suspension equips the Legacy 3.0 R Limited with performance-tuned shock absorbers for improved cornering. Though similar to the Bilstein Sport Suspension used on the Legacy 2.5 GT spec.B, the system on the 3.0 R Limited differs in components and tuning and is configured for a ride-and-handling balance unique to this model. On the 2008 Legacy 3.0 R Limited, standard 18-inch alloy wheels are fitted with 215/45 R18 Bridgestone Potenza RE92 all-season tires (Bridgestone Potenza RE050A summer performance tires in the same size on the 2.5 GT spec.B model). A 4-wheel disc Anti-lock Brake System (ABS) with Electronic Brake-force Distribution (EBD) is standard on all Legacy models. The 3.0 R Limited features the same 4-wheel vented disc brakes as the 2.5 GT Limited and 2.5 GT spec.B models.


Stealthy Design, Luxurious Interior:
The Legacy 3.0 R Limited exterior is distinguished by subtle aerodynamic side ground-effects moldings with chrome trim. This model also features an exclusive 7-spoke, 18-inch alloy wheel design. This new, sophisticated performance model projects an even “stealthier” appearance than its 2.5 GT spec.B sibling, without that model’s tell-tale functional hood scoop that is featured on all turbocharged Subaru models.

The Legacy 3.0 R Limited and 2.5 GT spec.B models also differ in interior design. The 3.0 R Limited emphasizes a more subtle, luxurious cabin with standard perforated leather seats. The Subaru Navigation System will also be standard on the 3.0 R Limited. Standard luxury features in the 3.0 R Limited include performance-design power-adjustable front seats with 2-position memory system for the driver, dual-zone automatic climate control, power glass moonroof, 4-stage heated front seats, and heated exterior mirrors. The standard audio system includes an in-dash 6-disc CD changer and Satellite Radio capability.

Symmetrical All-Wheel Drive: Subaru All-Wheel Drive systems are organized under the “Symmetrical All-Wheel Drive” branding umbrella. Symmetrical All-Wheel Drive is a total system that integrates a lightweight horizontally opposed (Boxer) engine and a full-time power distribution system.

Subaru will again offer three different versions of Symmetrical All-Wheel Drive in the 2008 Legacy and Outback models, each tailored to the type of transmission. The 2008 6-cylinder models (and the turbo Legacy and Outback models equipped with the 5-speed automatic transmission) use a version of the system called Variable Torque Distribution (VTD). A planetary gear-type center differential works with an electronically controlled continuously variable hydraulic transfer clutch to manage power distribution. The VTD system normally directs more power to the rear wheels (45:55) to enhance handling agility, and it continuously adjusts the power distribution in response to driving and road conditions.

Technorati: Subaru+Legacy, Subaru+Outback, auto+news, car+news, automobile, cars, automotive, vehicles, Carscoop, blogs, 2007, pictures, images


<

Thursday, November 2, 2006

Subaru announces new SPT power kits for Impreza WRX / STI and Legacy 2.5 GT

Besides debuting the Forester Sport versions, Subaru also announced at the SEMA show the launch of a new power kit for its 2007 Impreza WRX & STI and Legacy GT models. The Power Packs consist of the SPT Performance Exhaust System, SPT High Flow Air Intake System and SPT Heat Shield.

According to Subaru ,the SPT Power Packs have been dyno-tested and, when measured at the wheel, produce up to 30hp and 20lb-ft of torque on a stock 2007 STI, up to 10hp with 17lb-ft of torque on a stock 2006 WRX model, and up to 30hp and 30lb-ft of torque on a stock 2007 Legacy GT Sedan.

Technorati: , , , , , , , , , , , , , , , , , , , , , , , , ,

Thursday, May 25, 2006

2007 Subaru Legacy facelift – Sedan, Wagon & Outback

Subaru announced the introduction of its new Legacy models (Sedan, Wagon & Outback). The facelift series went on sale in Japan through its dealerships while in European and the US, the 2007 versions are expected latter this year

Major features of the faclifted Legacy


Exterior designs: Building on the style characteristics of the fourth-generation Legacy, which embodied beauty and functionality in its designs, the new Legacy boasts detailed design changes that heighten its original identity.

Interior designs: Additional decorative panels on the dashboard provide a quality feel and functional look, as well as accentuate the comfortable interior space. On the models with the SI-DRIVE, newly designed meter panels and steering wheel switches emphasize functionality in the interface with the driver.

Powertrain: FHI has improved further on engine combustion efficiency and the intake and exhaust efficiency for the new Legacy series. Improvements to the transmission also ensure smooth and responsive gearshifting. FHI has also expanded the availability of the 6-speed manual transmission on the new Legacy series to the 2-liter turbo as well as 3-liter engine models.

The SI-DRIVE on the 2-liter turbo and 3-liter engine models not only offers the driver a choice of three different modes of driving experience, but it can also help delivers to save fuel economy without sacrificing the driving pleasure.

Body/Chassis: Capitalizing on outstanding driving characteristics provided by the Symmetrical AWD, the new Legacy offers further improved stability and maneuverability through enhancement of joints in body frames and parts. High levels of comfort and relaxation, matched to the concept of the Grand Touring Car, have been achieved.

SI-DRIVE on 2-liter turbo and 3-liter engine models: The SI-DRIVE enables three distinctively different modes: the Intelligent mode; Sport mode; and Sport Sharp mode. By regulating the engine control unit (ECU) as well as the transmission control unit (TCU) in the automatic transmission, and by fine-tuning the electronically controlled throttle, the system provides vehicle performance unique to each mode. It allows the driver to choose from these three modes, which bring out very different driving experiences in the same car.

In addition to the SI-DRIVE selector on the center console for choosing the driving mode, FHI has also developed a new interface to display SI-DRIVE performance. The instrumentation incorporates an Info-Eco Indicator that lights up while driving on low fuel consumption; an ECO gauge that encourages mileage-conscious driving; and a multi-information display that shows comprehensive information about the driver-selected SI-DRIVE mode. A Shift-up Indicator is also available on the manual transmission models, which advises the driver to shift up a gear for better fuel economy.

The ECO gauge and Info-Eco Indicator have proven to positively influence drivers to drive more fuel-efficiently. Together with the improvements in the powertrain performance and control mechanism, the new Legacy driven in the Intelligent mode recorded 10 percent better gas mileage, compared to the current model without these improvements and display, according to FHI’s internal tests.

Technorati Tags: , , , , , , , , , , , , , , , ,

 


Search Engine Submission - AddMe