Will China's BYD Bring the F3DM to the U.S. or will this be Just Another Broken Promise?

When it comes to making cars, China is king. We’re talking the world’s largest car market, with over a hundred individual marques. So why is it that there are virtually zero Chinese car manufactures selling cars in the U.S. aka the world’s other largest car market?

So far, China’s “Big Four” (well, the four most visible to those outside of China) have made and broken promises of bringing their vehicles to the North American market. Brilliance, Chery, Nanjing and Geely have all backed down from their plans to open dealerships and factories stateside. So far, not a single car from China's major automakers has touched down on U.S. soil outside a motor show.

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MG to Bring Three New Cars to Europe – U.S. Plans Scrapped

In addition to a revamped version of the current TF LE500 roadster, NAC, the Chinese owner of MG is planning to introduce three new models in Europe according to company’s managing director, Gary Hagen. “We’re planning a four-car range of MGs – first to arrive will be a mid-sized saloon sharing its platform with the Roewe 550. The planned introduction for this car is late 2010 and, looking at today’s marketplace, I see the main opposition as being the Mazda 6,” said Hagen in an interview with the British website Austin Rover Online. -Continued

“After that, there will be a C-segment compact and a B-segment supermini – and, no, that won’t be the MG3 SW, which has been a major success for us in China. Clearly, we have the capacity to build these cars in Longbridge and the Chinese are keen for this to happen,” added Hagen.

NAC MG’s managing director also took the opportunity to shed some light on the company’s ‘on and off’ plans for a return into the North American market. “We’re starting with the UK and Ireland and, once we’re up to speed, we will be pushing to sell in Europe. The USA isn’t on the short-term radar as an anticipated market for us but, with the right product, it would be good to return there,” Hagen told Austin Rover Online. The MG brand disappeared from U.S. dealerships in the early 1980s.

Via: Austin Rover Online

Ford buys Rover nameplate

"We feel it is in interests of our Land Rover business to have the Rover brand. We are acquiring it and we're not looking to sell it. We believe it is a valuable asset for us"

That's what a Ford spokesman told Reuters concerning the company's decision to exercise its right to buy the Rover brand name from BMW. What the spokesman didn't say is that Ford was "scared to death" when it heard that Chinese automakers SAIC and Nanjing (they have both brought the rights to manufacture former MG Rover models), where in contact with BMW to buy the Rover nameplate. Why? Well, imagine a Chinese made Rover SUV reminiscent of a Land Rover model...

Technorati Tags: Ford, Land+Rover, SAIC, Nanjing, PAG, Rover, autos, auto+news, car+news, automobile, cars, automotive, vehicles,

BMW reaches an agreement to sell the "Rover" brand name

According to a report from Automotive News, BMW has reached an agreement to sell the rights of the Rover brand name. Although there has been no leak concerning the company's name, it is speculated that the main candidates are two Chinese automakers, both of whom are under state control (!). Nanjing Automobile which acquired MG Rover assets and the sportscar brand MG, and Shanghai Automotive (SAIC) owner of design rights to two Rover models including the 75

The newspaper states that a spokesman for BMW confirmed a report in the German financial daily newspaper, Handelsblatt stating, "A binding agreement was made".

Although it seems like a done deal, BMW will need to obtain Ford's consent due to legal issues as the latter owns Land Rover -acquired from the BMW Group a few years ago. Basically, this means that Ford will give its consent only if the future owner of Rover's name strictly avoids any conspicuous connections with SUV vehicles.

I think that Ford should be very, very, very cautious with this one. Can you imagine the surprise on the face of a Ford's Group manager if he sees a Rover LT3 or a Rover Sport in the 2007 Shanghai Motor Show ?

Technorati: Rover, BMW, Nanjing+Automobile, MG+Rover, Shanghai+Automotive, SAIC, autos, auto+news, vehicles, cars, automotive