SEMA Preview: Ram SRT 392 Quick Silver Packs 470-Ponies Under the Hood

The Chrysler Group's now independent Ram brand hopes to turn some heads at this year’s SEMA Show with the Ram 392 Quick Silver concept.

The brawny pickup truck started life as a 2011 Ram R/T but Mopar's engineers replaced the stock 390HP 5.7-liter V8 with a SRT-sourced 6.4-liter 392 HEMI V8 with 470-horses.

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Fiat Tunes Into the New 500 for the SEMA Show

A pair of fancied-up Fiat 500 hatchbacks will be making their way to Las Vegas next week for the 2011 edition of the SEMA aftermarket show.

The Italian company released a single picture of the 500 Titanium while we only get some initial details on the firm's second concept, the 500 Carbon.

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SEMA Preview: Dodge Readies Hardcore Challenger SRT8 ACR

Inspired by the now-discontinued Dodge Viper SRT10 ACR that recently posted a new record lap time of 7:12.13 at the Nürburgring Nordschleife track in Germany, Chrysler Group’s Mopar Underground team decided to apply a similar treatment to the latest Challenger SRT8 392 and bring it to the upcoming 2011 SEMA Show.

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Video: Watch the Mopar Team Turn a Jeep Wrangler into a Pickup Truck

As well as announcing the U.S. market launch of the JK-8 kit that carries a $5,499 sticker, Chrysler’s Mopar division also released a new time-lapse video that shows us a team of workers turning a four-door Jeep Wrangler Unlimited into a pickup truck with a small bed at the back.

According to Mopar Performance Team engineer, Steve Houtman, it took the four-man crew (or at least that’s our count of the number of people seen working on the Jeep) about an hour to complete the transformation using the JK-8 kit. Watch them in action for yourself in the clip after the break.

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Jeep Prices New JK-8 Kit to Transform Wrangler Unlimited to a Pickup Truck at $5,499

Those of you that fancy turning your four-door Jeep Wrangler Unlimited into a two-door pickup truck will be happy to know that the firm’s much-talked about JK-8 Kit is available for order now through Mopar at Chrysler, Jeep, Dodge and Ram dealerships, with pricing set at $5,499.

However, Jeep does note that the JK-8 kit, which comes with a three-year/36,000-mile warranty, is for “skilled do-it-yourselfers”. For the less handy amongst us, the company said that the kit may be purchased and installed at a Chrysler, Jeep, Dodge or Ram dealership.

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New Mopar Grilles and Alloy Wheels for 2011 Chrysler 300 Sedan

Mopar, the Chrysler Group’s in-house performance and styling brand, has been on the busy side lately having introduced several upgrades for the latest Jeep vehicles, as well as standalone versions of the newest Dodge Charger and Challenger models. Now, the Detroit firm’s tuning division is onto its next project sprucing up the new Chrysler 300 sedan with a range of custom grilles and bespoke alloy wheel designs. Read more »

New Footage of Jeep’s Build-it-Yourself Wrangler JK8 Independence Pickup Truck

Earlier this month, the Chrysler Group’s Mopar division unveiled a new do-it-yourself pickup conversion kit for the latest generation of the Wrangler modeled after the 1980’s Scrambler CJ-8. Called the JK-8 Independence, the kit allows the transformation of a four-door 2007-2011 Wrangler Unlimited into a two-door, two-seater pickup truck with a 50-inch long cargo bed.

Now, the Detroit automaker has released new running footage of the JK-8 Independence pickup conversion shot at the Easter Jeep Safari in Moab, Utah, as well as a walkaround clip with Steve Hautman, a Mopar Performance Offroad Team engineer, providing us a brief explanation on the build. You can watch both clips right after the break.

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Mopar ’11 Charger: First Photos of Limited Run Hemi Special, Priced at $39,750

Mopar fans, rejoice: Chrysler’s in-house performance division has released detailed information including prices and the first real life photos of its new Mopar ’11 Charger special outfitted with custom upgrades inside and out. The limited edition Charger follows in the footsteps of last year's Mopar version of the Dodge Challenger and will be built in 1,000 units, 900 of which are destined for the U.S. and 100 for Canada.

Power comes from the same 5.7-liter HEMI V8 with 370 horsepower and 395 lb.-ft. of torque found under the bonnet of the redesigned 2011 Charger R/T. However, the company promises improved acceleration thanks to the "Super Trac Pac" option, which includes a specially calibrated engine controller that is said to match maximum engine power and transmission shifting to the differential for the Mopar '11 Charger.

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Chrysler Offers First Look at New Dodge Mopar ’11 Charger Special

The Chrysler Group’s Mopar brand is on to its next project, this time based on the new 2011 Dodge Charger sedan. The factory-customized version of the rear-wheel drive Dodge saloon follows in the footsteps of last year’s Mopar ’10 Challenger and will be a limited edition model.

"After the success of our Mopar '10 Challenger, we moved on to the iconic Dodge Charger and added even more performance," said Pietro Gorlier, President and CEO of Mopar, Chrysler Group's service, parts and customer-care brand. "As a new company, we will continue to leverage the heritage of the Mopar brand at every turn."

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2012 Fiat 500 Accessorized by Mopar to Break Cover in Detroit

In addition to the previously mentioned 2011 Chrysler 200 Super S, Mopar will also be displaying several aftermarket accessories for the recently launched in the USA, Fiat 500, through a special version of the city car at the North American International Auto Show in Detroit. Like the Chrysler 200, the Mopar-flavored Fiat 500 is all show and no-go, as all upgrades are more or less purely cosmetic.

The Detroit Show Mopar 500 appears to be far less impressive than the concept shown by the same division at last year's SEMA gathering, with the overall styling bringing to mind the accessories found on Mopar's "10' Limited Edition Challenger". Details and photos after the jump.

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Detroit Preview: 2011 Chrysler 200 Super S by Mopar

Since we have a long way to go for the 2011 SEMA Show in Las Vegas, Chrysler decided to give us a glimpse of what its in-house performance division Mopar is readying for the firm's redesigned Sebring, the 200 sedan, at next week's Detroit Motor Show.

The styled-up 2011 Chrysler 200 Super S by Mopar seen in the teaser rendering here features a black and grey two-tone body and a full aero kit plus a lowered suspension, larger 19-inch alloy wheels and numerous accessories that will most likely be available for the production model in the near future. Hit the break for the full list of accessories and parts featured on the Detroit motorshow car.

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Dodge at SEMA: Video presentation offers first look at the 2011 Challenger SRT8's Interior

Last night, the Chrysler Group's Mopar division held a special media event at its SEMA Show booth in Las Vegas to show off its new goodies, which include the 2011 Dodge Challenger SRT8 392 Inaugural Edition, Charger Redline, Durango and the Rich Evans Mopar-powered Challenger. This video from the presentation provides us our first glimpse of the 2011 Challenger SRT8's interior, which doesn't look any different from the current model sans the newly designed and badged three-spoke sports steering wheel. Follow the jump to watch the video clip.

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SEMA Preshow: 2010 Fiat 500 Tuned by the American Way

The Chrysler Group is bumping up the interest on the upcoming U.S. market Fiat 500 with a tuned concept version readied by none other than the Mopar Underground team, which will make its world premiere at next month's SEMA Show.

In what could be seen as a preview of things to come for U.S. buyers of the retro-styled city car, Mopar's team has created a raft of unique styling and performance parts for the 500.

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Mopar at Moab: 2010 Rock Crawlers

While Chrysler's on-lot product seems to be significantly lacking in the appeal department, the company's Mopar tuning division continues to impress. Being showcased during the annual Easter Jeep Safari in Moab, Utah (is there any way to say that WITHOUT sounding like a PR executive?) between March 27th and April 4th) will be some of Mopar's more hardcore concepts.

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Dodge Challenger gets New Mopar Appearance Packages for 2010

The New Year brought new exterior and interior appearance packages from Mopar for Dodge's reborn Challenger muscle car. Available as a factory production option, the exterior kit includes a unique body-color hood with scoop, body-color rear "Go-Wing" spoiler and strobe stripe performance graphics. The exterior package can be yours for $1,995.

For the interior, Mopar's set includes a Mopar-branded T-handle shifter, bright pedal kit (only for automatic models), bright door-sill guards, premium carpet floor mats and a full vehicle cover. Dodge prices the interior package $945 for Challenger's equipped with an automatic transmission and $780 for cars fitted with a manual gearbox.

Both styling packages are available on Challenger SE (3.5-liter V6) and R/T (5.7-liter HEMI V8) models but only with these exterior colors: TorRed, Bright Silver Metallic, Brilliant Black Crystal and Bright White.